Actionize insights with our cutting-edge data platform.
Our platform pushes boundaries to deliver cutting-edge updates. Our enhancements redefine how clients engage with data to empower better decisions.
Our goal is for our clients to win elections with the best, most accurate data possible.
Data Trust offers greater reach with more data elements for targeting, unmatched accuracy by sourcing up-to-date data, and the fastest delivery for quick, actionable insights.
Reach Matters
Increase in data availability enables dynamic voter file use.
Voter file users will find significantly more data elements directly available for targeting, without needing to leverage secondary data sources not on our core voter file.
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Data Elements
Our latest overhaul allows users to access significantly more data elements for direct targeting, without needing to purchase secondary data sources.
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Identification Fields
We added new fields to our voter file, including phones, source, school board and district, voter regularity and new cycle vote history.
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Political Geographies
We provide enhanced intelligence on where clients’ audiences are located and how that may affect their tendencies.
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Demographic Elements
Sourced from multiple consumer data providers, our rich demographic data empower deeper understanding of a voters background.
Accuracy Matters
Enhanced match rates: precise data accuracy through commercial data investments.
The purchase of Neustar phone data, combined with advances in how we refresh and deliver our voter data, represent an incredible development for Data Trust customers.
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Voter Contacts Covered Nationally
Data Trust’s investment in Neustar data brought us millions of new mobile phone numbers, increasing our total mobile phone coverage to more than 85% of voter contacts nationally.
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Successful Phone Interactions
We were able to analyze over 30 million recent phone voter contacts attempted by our clients and found 81% of those had a successful interaction.
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Successful Connection Rate
For clients contacting “high” reliability classification of phones, the new numbers Data Trust received from Neustar had a 90% successful connection rate.
Speed Matters
Our technology updates have increased our data collection.
In today’s digital marketing landscape, speed and efficiency are crucial. At Data Trust, we proudly showcase our advancements in digital data integrations.
Efficient AB/EV Data Collection
We automated AB/EV data collection to boost efficiency, enabling staff to focus on execution.
Identification Fields
We added new fields to our voter file, including phones, source, school board and district, voter regularity and new cycle vote history.
Lightning-Fast Data Uploads
We invested significant time in enhancing our data upload speed through new partnerships and technologies.
Monthly Updates for Every Voter
Our premium focus on phone quality ensures we are verifying phone numbers for every voter, every month.