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Data Repository Partners with WinRed

July 16, 2019
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Excerpt: “Data Trust, a limited liability company, operates more like a nonprofit in that all of its profits are churned back into its efforts to build the data repository. This is intended to better micro-target Republican voters, an area in which Democrats are now playing catch-up, according to Lansing and...

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Republicans Launch WinRed to Compete with ActBlue

June 26, 2019
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Excerpt: “WinRed, which officially went live on Monday, has been hailed as the conservative alternative to ActBlue, the site that Democrats used to raise more than $1 billion during the 2018 midterm cycle. The site also goes beyond its liberal alternative in collecting data on donors, which it will add...

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WinRed: Venture between Revv and Data Trust

June 24, 2019
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Excerpt: “It’s a great opportunity to leverage the excitement for President Trump out there,” said Henry Barbour, board chairman of the data management firm Data Trust, which is involved in the effort. “We’re not going to catch ActBlue overnight. But I’m very confident that it’s going to have a meaningful...

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Democrats Start Data Exchange Modeled after Data Trust

April 28, 2019
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Excerpt: “[Howard] Dean recently signed on for an ambitious new project for Democrats: a data exchange aimed at enabling the party to amass the kind of voter intelligence that he said the Republicans have been using to their advantage for years… The [Democratic] data exchange, a for-profit entity that will...

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